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Utility About something the customer already did — an order, a booking, a payment.

WhatsApp 24-hour appointment reminder template

Ready to submit, in 6 languages. Free, no signup — and unlike most template libraries, this one tells you which category Meta will file it under.

Appointments & bookings · Utility

Hi {{1}}, a reminder that you are booked with {{2}} at {{3}}, at {{4}}. Tap Confirm so we know to expect you, or Reschedule to move it.

Confirm

Reschedule

Copies with the {{1}} placeholders intact, ready to paste.

What goes in each placeholder

Use samples like these when you submit, not test or abc. Meta reviews the message with the placeholders filled in, and obviously fake samples are a documented rejection cause.

When to send it

One day before, mid-morning.

Why it is a utility template

The single highest-return utility template there is. One prevented no-show usually pays for a month of sends.

Send this while the 24-hour window from their booking message may still be open — if it is, the template costs you nothing.